SONY MUSIC ・London

SONY MUSIC


London
2022


Building on a 30-year collaborative relationship, Sony Music appointed MoreySmith to relocate the team from Kensington to Kings Cross, as part of a strategic move to position the company at the heart of London’s creative tech hub.

The new London HQ, which features a live event space, recording and photography studios, roof terrace, library and listening rooms, has enhanced the working culture of Sony Music for their artists and employees alike.

To retain and boost the social and collaborative nature of the business, a double-height café with bespoke artwork from Bob and Roberta Smith, as well as coffee bars and social spaces across the building.

The new building blends Sony Music’s iconic record labels such as RCA, Columbia, and Ministry of Sound. It was fundamental for each team to retain their own identity through the design with tailored material palettes, furniture schemes, artwork, and branding.

Every detail, from materiality and lighting to planting and styling, has been carefully considered across the building, resulting in a contemporary workspace that enhances creativity and collaboration.

“This move marks the beginning of an exciting future for Sony Music and has given us the opportunity for a complete creative reboot. This building provides state of the art in-house services for artists and offers a creative hub where employees can collaborate.” Jason Iley, CEO and Chairman, Sony Music